Conversational marketing via chat

Anu Shukla, Botco.ai, Marketing, Messaging, Women Founders

Today’s guest has a track record that she could have lived off of for the rest of her like, including a $360M exit.

She didn’t do that though. She kept building; she kept pulling together teams and addressing problems.

I want to find out how she does it and about her newest company. Anu Shukla is the co-founder of Botco.ai, a conversational marketing platform.

Anu Shukla

Botco.ai

Anu Shukla is the co-founder of Botco.ai, a conversational marketing platform enabling meaningful and intelligent conversations between businesses and their customers.

Andrew: freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy, where I interview entrepreneurs about how they built their businesses. Joining me as an entrepreneur that I’m so excited to catch up with. I remember the first time that I interviewed you on who I was in Argentina. I think I just recently gotten to Argentina.

I was living there. And then I did an interview with you. And the thing that was amazing about you was you’d work for multiple companies that had done well, that it exited. And so you, you had a great track record that way you could have just lived off of that for the rest of your life. You decided you were going to start your own company and the company was.

It was aware of how social media was starting to take off. And your clients were telling you do something in social media and you are looking for what to do. And you found an interesting spot. I see you’re smiling. Um, it was such an interesting spot. I...

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