Bootstrap To Profitability By Democratizing What’s Out Of Reach – with Arjun Dev Arora

Arjun Dev Arora, ReTargeter, Bootstrapping, Customer Acquisition, Hiring, Marketing, Scaling, Traffic

When Dev Arora worked at Yahoo he noticed that certain ads were generating phenomenal results for his advertisers, but few advertisers could buy them.

The ads were retargeting users, which meant they enabled advertisers to only show ads to users who already saw their sites. The problem was that only advertisers with big budgets were allowed to buy those ads.

That’s when Arjun came up with the idea for his business, ReTargeter. This is the story of how he made it profitable.

Arjun Dev Arora

ReTargeter

Arjun Dev Arora is the Founder and CEO of ReTargeter, which allows you to continue marketing to your visitors after they leave your website

 

Three messages before we get started. First, who is the lawyer that tech entrepreneurs trust? Scott Edward Walker of Walker Corporate Law. Here’s what Neil Patel, founder of KISS Metrics says about him. “Scott is a great lawyer. He is affordable, responds fast, doesn’t charge you for five minute phone calls and always give great advice. Walker Corporate Law.

Are you still coordinating projects by e-mail and wondering why you’re not productive? Would you check out Teamworkpm.net? Teamworkpm.net is trusted by Universal Studios, the University of Texas at Austin, the U.S. Army and other large organizations, but if you’re just trying to coordinate with a small company, maybe two people, it’ll still help make your team more productive. How much more productive would you be if you used Teamworkpm.net?

Finally, do you know someone who wants to build an online store? Tell them that Shopify is the easiest way to build a robust store. Then...

Continue reading the transcript...