How to deal with copycats

Justin Winter, Boostopia, B2B, Bootstrapping, eCommerce, Physical Product, SaaS (software as a service)

I interviewed today’s guest a while back about this brilliant idea he had. The company was called Diamond Candles and my audience of entrepreneurs was blown away with the fact that he was doing a million dollars a month in revenue from fricking candles.

So many people were excited by it that some actually went off and said, “I can do that.”

Justin Winter, the founder, told me it actually hurt his business. We’ll talk about that in the interview.

Today, Justin is the founder of Boostopia, an all-in-one support operations platform. We’ll also talk about why he’s moved away from candles and on to SaaS.

Justin Winter

Boostopia

Justin Winter is the founder of Boostopia, an all-in-one support operations platform.

Andrew: . Hey there. Freedom fighters. My name is Andrew Warner and I’ve got a guest on who I interviewed a while back about this brilliant idea that he had. Let me picture this. Imagine you go to buy a candle and you see that one candles ordinary. Nice smells good. Looks good. Everything about it is just what you’d expect from a candle, but the one next to it.

Is a candle that when you burn it down, you’ll end up with a ring that’s hidden inside the candle. And the rain could actually be a diamond ring. That’s valuable. Which one would you pick? Well, many, many, many people picked, uh, the ring that Justin winter created. He had a company called diamond candles. He interviewed with me back in 2013 and blew way my audience of entrepreneurs with the fact that he was doing a million dollars a month in revenue from fricking candles.

And it was bootstrapped. And so many people were excited by it that they listened to the interview. And...

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