Mashable: How To Grow A Blog Into A Popular Brand – with Ben Parr

Ben Parr, The Peep Project, Brand (branding), Content, Networking, PR / Media Marketing, Scaling, Social Media

How does content build one of the web’s most popular brands?

As a writer and then as Editor-at-Large of Mashable, Ben Parr helped turn the site from a little blog into the tech world’s most popular news source, so I invited him to hear how it happened!

Since leaving Mashable, Ben created The Peep Project, which is in stealth mode, and is an ambitious project to change the way we interact with information.

Ben Parr

The Peep Project

Ben Parr is the creator of The Peep Project, which is in stealth mode, and is an ambitious project to change the way we interact with information.

 

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