How *Specifically* Did Balsamiq Bootstrap Its Way To $2 Mil In Sales in 18 Months? – with Peldi Guilizzoni
On June 19, 2008, Peldi launched Balsamiq, a one-man software company that helps people create quick & intuitive mockups. 3 weeks later, his revenue was $4,432. In less than 5 months, he reached $100,000. And 18 months later he crossed the $2 million mark.
In this program, I asked Peldi about the details of how he did it. I wanted to know specifically how he got his first customers. And how he developed the software. And how he got his advisors. And so on. Basically, I was asking everything that someone (like you) who wants to launch hit products would need to know.
Giacomo “Peldi” Guilizzoni founded Balsamiq Studios which creates rich, elegant, high quality plugins for Web Office applications. The company’s first product is Balsamiq Mockups, which helps software designers and developers build great software by letting them easily sketch out their ideas, then quickly collaborate and iterate over them. According the company’s web site, Balsamiq Mockups has netted over $2,000,000 in sales in first 18 months of business.
Andrew: Let’s take a one minute quiz. What’s the company that gives you embeddable form surveys that you can add on to your website, the company’s whose forms and surveys are so beautiful that I included them in my wedding RSVP page and so useful that it’s helped me make Mixergy better thanks to your feedback? If you said Wufoo, Wufoo.com, then you’re right. I’ve used Wufoo for years. Check them out.
What’s the company that gives you a virtual phone number that entrepreneurs love? That gives you a number that will find you anywhere in the world? And extensions you can use to give the impression of size or to actually give each of your departments their own extension? If you said Grasshopper, you’re right. Checkout Grasshopper.com and see why I love them and use them.
What’s the company that will let you set up a store online in minutes and give you all the resources you need to actually make sales, not just get...
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