How a mom of 6 turned handmade hairbows into a $6M business

Erin Hooley, Bailey's Blossoms, eCommerce, Non-Tech, Physical Product, Women Founders

We might be going through a bad economic crisis but joining me is a founder who grew up in an economic crisis. Her family had financial issues since the day she was born. And then, to escape a financial difficulty, she ends up creating a company back in 2008, at a time when we thought the world was falling apart.

That company is called Bailey’s Blossoms and today’s guest is Erin Hooley. She started out just making hair clips for girls.

The business has expanded so much since then. Their tagline is affordable, made beautiful, which I think will resonate in today’s world. I invited her here to talk about the business that she built.

Erin Hooley

Bailey's Blossoms

Erin Hooley is the co-founder of Bailey’s Blossoms, an ecommerce clothing and accessories business.

Andrew Warner 0:04
Hey there freedom fighters. This is such a good interview for what’s going on in the world right now. My name is Andrew Warner. I’m the founder of mixergy. And when I got to breakfast this morning with my two kids, I told them the story that you’re going to hear today my kids kind of like entrepreneur stories, maybe because it’s in their DNA, maybe because daddy’s told it to them for years, but this is one that they absolutely loved. Here’s the thing. We’re going through a bad economic crisis. Joining me is Erin Hooley. I feel like she grew up in an economic crisis. Her family had financial problems since they she was born. And then, because of a financial difficulty, she ends up creating a company back in 2008, at a time when we thought the world was falling apart. And truthfully, I remember taking pictures of the bank. Was it on Wilshire or Santa Monica Boulevard? I don’t remember where I was living in...

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