Andrew: Hey, everyone. My name is Andrew Warner. I’m the founder of Mixergy.com.
There are things that I’m fascinated by, as you’ve noticed in the interviews. One of them is consulting companies that productize their service. Being a consultant is a pain in the butt. You constantly have to figure out what each client wants. As I say this, I see Carl is nodding. You constantly have to figure out what each client wants. They all seem to want something different. You have to keep rebuilding your business, it feels like, every time you have a new customer and a new project.
Which is why I’m fascinated by these productized services, where this company will just–you know what? Actually, I’m introducing this all wrong. You’re not even productized service, are you, Carl?
Carl: Not quite. We’re kind of, but not quite to just buying this off the shelf. It’s not quite how we work.
Andrew: You know what? My...