How William Moore built a company so good Ross Perot wanted to buy it

William Moore, AlphaDog Fast Trading, B2B, Educational Company, Marketing, Sell Your Business

Today’s guest created a company and sold it to Ross Perot—Ross Perot!

It’s called Rothwell International. It’s a contract programming company focused on object technology and, of course, we’re going to talk a little bit about the company that he’s got now.

William Moore is the founder of AlphaDog Fast Trading, an online educational game that teaches you to be a better trader by enabling you to practice by using real historical data.

William Moore

AlphaDog Fast Trading

William Moore is the founder of AlphaDog Fast Trading, an online educational game that teaches you to be a better trader.

Andrew: Hey everyone. My name is Andrew Warner. I’m the founder of Mixergy, where I do interviews with entrepreneurs about how they built their businesses. Some of you might think I’m tough on guests in the interviews, and I’m not so sure that’s true. But, you know, I do want to make sure that we have an interview here that’s actually useful and I stay focused.

What is actually tougher for me are the things that I have to say to guests before the interview starts, like today’s guest. He’s a guy I’ve gotten to know. We got on a call, we started talking, and I really liked him, which is why I invited him to do an interview here. And then our team did a pre-interview with him and I looked at the notes and “Oh, no. I really like this guy. How do I tell him I don’t want to talk about the company that was in the pre-interview, that he just spent about an hour talking to our producer about, the company that he’s...

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