Andrew: Hi there, freedom fighters. My name is Andrew Warner. I’m the founder of mixergy.com, home the ambitious upstart. This is the place where I interview entrepreneurs about how they built their business, so that my audiences of real entrepreneurs can get out there and build their companies stronger, better, faster based on what they are learning in these interviews.
And I’m making the distinction that real entrepreneurs are the ones who are listening to this interview because I ask the kinds of questions that developers would not be interested in. I ask the kinds of questions that people who are just wantrepreneurs, want-to-bes and never-will-dos just will be bored by. But the real entrepreneurs would eat this stuff up. That’s what Mixergy’s about.
And joining me today is Alexandra Keating. She is a founder who raised money for a charity and found a big problem, as you’ll see in this interview. And that’s what later launches...