Allegiance Case Study: From Rejection To Vindication – with Adam Edmunds
Adam Edmunds says when an investor first heard him present his idea at a business plan competition, the investor “came running up to me, and I still remember he was so adamant about how crappy my idea was, he had like spit coming out of his mouth and just going off about how this was not going to work.”
This is the story of how Adam did everything he could to grow his company — from borrowing from his credit cards to entering every business plan competition he could — and how its currently doing over $10 million in annual sales by helping companies listen tot heir employees and customers.. As you’ll hear, that venture capitalist had some valid points, and today, he’s Adam’s biggest investor.
Adam Edmunds is the President & CEO of Allegiance, Inc., which provides Voice-of-the-Customer (VOC) and Enterprise Feedback Management (EFM) solutions that help organizations drive growth and increase profitability through improved customer and employee loyalty and engagement.
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