How to craft the perfect pitch (and get backed) – with Evan Baehr

Evan Baehr, Able, Customer Acquisition, Marketing, Networking

You guys don’t see my desk. I know most of you are listening to the podcast so you don’t see jack. But I will tell you that on my desk is this stack of mail that I still have to get through.

That’s why I was so excited when a while back, I’d see these cars drive through San Francisco. They’d have this little mailbox flag on them. They were so striking you couldn’t help but almost get into an accident just to look at them.

When I went back to Google what this company did, I discovered that Outbox, the company behind those cars actually wanted to scan your mail, and let you look at it on your computer. I thought that the company was just the future. That’s the way things ought to be. And then it wasn’t.

That website today redirects to a whole new business. It’s this whole new business that the founders of Outbox switched into.

Today I’ve got the founder here with me. His name is Evan Baehr. I’m looking forward to finding out what happened with Outbox, how he transitioned to Able.

He’s also the author of a book called “Get Backed: Craft Your Story, Build the Perfect Pitch Deck and Launch the Venture of Your Dreams.” It is a book on raising money by a guy who’s done it and written with the experiences of other people who have done it.

Evan Baehr

Able

Evan Baehr is a Co-founder of Able (formerly Outbox) which helped users to control of their postal mail by giving them access to digital copies.

Andrew: Hey there, freedom fighters. My name is Andrew Warner. I’m the founder of Mixergy.com. It is, of course, home of the ambitious upstart. It’s the place where I interview entrepreneurs about how they built their businesses for an audience of real entrepreneurs who want a company dissected so they could understand it because they’re building their own companies and they want to learn from real entrepreneurs.

By the way, you guys don’t see my desk. I know most of you are listening to the podcast so you don’t see jack. But I will tell you that right there on my desk is this stack of mail that I still have to get through. Evan, do you see this?

Evan: Yeah. I’ve seen a few of those before. I’m sorry about that.

Andrew: Right. We still get a stack of mail. Some of this is from my accountant. Some of it is from friends, all that stuff is still coming in. That’s why I was so excited when a while back, I’d...

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