This guide is based on Mixergy’s interview with Kelly Azevedo.
After her client discovered that her company was thrown into chaos whenever an employee left, Kelly Azevedo coached her into documenting everything and keeping her business running smoothly no matter what. It was all done by creating simple systems to delegate more work, so we invited her to teach you how to do it.
Kelly is a systems engineer who helps entrepreneurs grow their businesses by improving their business operations.
Here are the actionable highlights from the interview.
Kelly’s client wanted his business to run without him while he traveled for a few months, so she helped him create systems to delegate the tasks he used to do while on vacation.
Kelly had a client who documented how to create a blog post by specifying where to place the photo, which tags to use, and how to schedule the post.
By asking one of her clients why she hadn’t received any of their emails, Kelly helped them realize that they had overlooked the small step of telling her about her new email account.
One of Kelly’s team members found a solution for a coworker who had trouble logging into multiple Gmail accounts at once, and Kelly used the opportunity to update the instructions in case a future employee ran into the same situation.
One of Kelly’s clients had all the employees clean the office instead of hiring a cleaning company, and as a result, the employees were distracted and couldn’t focus on the core business.
Kelly says that by using this tactic, you will be able to avoid a mistake made by one of her clients, whose business suffered because he neglected to monitor his team’s progress before going on a vacation.
One of Kelly’s clients had a very successful launch because he hired an affiliate manager to handle the company’s online presence while he focused solely on serving his clients.