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How Attractive World founder sold a “hard-to-exit” dating site

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Jan 11, 2017
A few weeks ago today’s guest sold his company but one of the fascinating things to me is that it was a dating company. Andrew Chen wrote an article about why investors don’t fund dating sites. They have built in churn because once you match someone they no longer need the site, dating has...

How to land partnerships with big national brands

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Dec 19, 2016
Today’s guest had a problem. He wanted to give a card. He wanted to pay for a friend’s dinner remotely. He couldn’t do it and said, “I think there’s a solution here. I think I can build it.” And he built it up and my team of researchers talked to him. We...

Zapier founder on how to grow from your first user to your millionth user

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Nov 30, 2016
This interview is about how a company has grown. A few years ago I was contacted by this guy who barely had a business. But he said, Hey Andrew, I saw a problem that you have online and I have an idea for solving it. And he solved it for me. But he solved it in a pretty weird way but it was...

FreshBooks spent $10 mil to recreate software that already works

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Sep 20, 2016
I assumed Mike McDerment was doing this interview to announce he was selling FreshBooks. I’ve used FreshBooks to send out invoices pretty much since I started Mixergy.
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Create products people want (By building in increments)

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Sep 6, 2016
“We were throwing things against the wall,” says Justin Kan, founder of Justin.tv, Twitch, Exec, Socialcam, and now a Y Combinator partner. (He’s also a power-user on Snapchat, where he’s...

How a hippie raised in the woods of Maine coded (and sold) Infoactive

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Sep 2, 2016
Joining me today is an entrepreneur who really did not have a tech background. She had a hippie background that I’m so excited to talk about. But what’s even more interesting is the thing that she did to get into tech world and the startup world. It was something that shows what she’s...

Burned out on corporate bureaucracy, Elizabeth Dukes built a software to help companies run better

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Aug 29, 2016
My goal at Mixergy is to go outside of the Silicon Valley stuff that you hear over and over again, the same companies that you hear and see, and talk about. I want to introduce you to companies that you wouldn’t have known about otherwise, so that you can open your eyes to a new way of...

Three companies, three successes. Here’s how…

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Aug 5, 2016
Starting a company is really hard. Succeeding at a company is really hard. So when I find someone who’s done it three times, built three successful companies, I want to understand how he did it. That’s exactly what Travis Schneider did. Travis is the guy who first founded StarBrand...

How a techie dad built SellHack (while battling a life-changing diagnosis)

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Jul 18, 2016
We’ve got with us Ryan O’Donnell. He’s a guy who says that he and his cofounder are two techie dads who prefer to spend a coffee break in the middle of the day with their kids than with coworkers. They want to build the kind of company that they enjoy working in and that...

How Peter Muhlmann built a profitable review site

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Jul 8, 2016
In this interview, I’m going to be interviewing someone whose company I’m seeing a lot now. When I research companies, I often see that they have this little logo on their sites. It’s the Trustpilot logo. And I’ll be honest with you, when I first heard about this company,...

Former Apple Designer Now Works As A Pickle

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Jul 6, 2016
Russ Perry did this interview wearing the pickle costume that he often wears these days. He quit working at Apple because he wanted to spend more time with his daughter. To make money, he started a consulting company, which he hated. That’s when he came up with his big idea, Design Pickle....

How a project management software found a gap in a crowded market

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Jun 29, 2016
I almost wasn’t going to do this interview. I just couldn’t believe that yet another project management software company could be doing well. I thought we had all the project management software apps that we needed. But then I saw who recommended today’s guest, a guy named...

How an Italian startup is helping brands connect with influencers

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Jun 27, 2016
I was talking to one of my customers recently and I said, “How are you getting your customers?” He and his cofounder had a line of makeup. I said, “How do you compete in the makeup space? Where are you getting your customers?” And he said Instagram. I said, “So,...

The eternal truths of direct marketing

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Jun 24, 2016
If you went into my garage right now, you’d see boxes and boxes and boxes of books. In one of those boxes is a giant collection of big black books. I remember the ads that got me to buy them and the anticipation of having them come in the mail. It was the ads with one-sentence teasers of...

How Robin Smith turned an offline headache into the online platform WeGoLook

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Jun 17, 2016
I’ve got someone whose story who you’ve probably never seen on major media, but you should because it’s exciting and inspiring. Today’s guest grew up on a farm. To me, having grown up in New York, it feels like the middle of nowhere, and she had a bunch of setbacks which...

How and idea sketched on a napkin turned into $1M in just 9 months

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Jun 15, 2016
I hope this isn’t awkward, but to be honest with everyone, I wasn’t sure I wanted to do this interview. I wasn’t sure the idea was big enough—it seemed too simplistic. But then I had a conversation with today’s guest and I got fired up. Here’s the deal. This guy had an idea that...

Sales tactics from a cold-calling machine

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Jun 10, 2016
Today I’ve got an interview for you with someone who feels like a cold calling machine. I don’t know that I’ve ever interviewed someone who embraces the idea of cold calling, who loves it so much. Frankly, I feel that if you can cold call, you have a super power because you...

How Caren Merrick started WebMethods in her basement and helped build it to a public company that sold for $546 million

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Jun 8, 2016
A few weeks ago, I got an email back from one of our fans who said, “I heard this interview you did and I thought maybe I should volunteer to do an interview.” As I read her backstory, I couldn’t believe how much she’d done and I said to the team, “Find a way....

Exclusive: LessAccounting, the Startup That Challenged QuickBooks, Just Sold

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Jun 6, 2016
Six years ago I interviewed the founder of LessAccounting, which challenged the giant QuickBooks by doing less. It had fewer features, a cleaner designer and less clutter. In an exclusive Mixergy interview, the founders of LessAccounting, Allan Branch & Steven Bristol, are announcing that...

How a former prisoner launched Pigeonly, a startup for inmates

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May 27, 2016
A few months ago I was in Las Vegas and I met this guy, Steven, who’s been listening to Mixergy for a long time. He walks up to me and says, “Andrew, you should interview the founder of my company.” I said, “What’s the company?” He said,...

How Dollar Beard Club is hitting $8M in its first 8 months

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May 25, 2016
I was so skeptical of today’s guest’s revenue that I asked him to show me his Stripe data. He did and as you’ll see in this interview, I was SHOCKED when I saw the numbers. Chris Stoikos says he was the kind of guy who always had trouble focusing on one thing. At the time he...

Workflow and sales techniques from the co-creator of ACT!

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May 23, 2016
I’ve got an entrepreneur who has been focused on CRM for decades. What used to just be address books has became much more powerful. CRM allows you to keep track of who you are interacting with to build better relationships and to close more sales. Today’s guest got into the space...

How to launch a two-sided marketplace from day one

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May 20, 2016
Get this, you know how hard it is to create a marketplace? Well, today’s guest found a way to make it easier for himself. Take a marketplace for hairstylists, for example. You’d have to get a whole lot of hairstylists in there or else you wouldn’t get the customers. But why...

How Russell Brunson solved the biggest challenge of online sales

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May 18, 2016
Today’s guest was selling things online and was really good at it, but he had this problem… It took a long time to make funnels. Frankly, that’s a problem that I have too. Every part of creating a sales experience is challenging. So, he said, “I’m going to build a...

How a founder’s mindset got Quest Nutrition to $400,000,000

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May 13, 2016
Every ten days or so, I get a box of these delivered to the office. It’s Quest Protein bars. Actually, this one I just discovered recently, a chocolate version of the Quest bar. For a long time, I just kind of assumed the company behind it was some big manufacturing company that was maybe...

Techniques for rapid growth

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May 11, 2016
The person who you’re about to meet is someone who I got to know at a dinner recently. A past Mixergy interviewee put a dinner together of people who were doing growth for companies. And as I talked to today’s guest, I realized he’s really interesting. He’s got this...

How an introverted developer built software to grow relationships

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May 6, 2016
I’ve got a buddy named Liston who does freelance work. He has to stay in touch with potential customers who are going to hire him to do copywriting and other marketing. Obviously just because you contact someone one day doesn’t mean they’re going to sign up. So he freaking...
Master Class Course

How to grow your audience (Using an Ambassador Program)

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May 3, 2016
  Mixergy Premium members, you know that this is completely different from how I usually create courses for you. I’m sure you’ve noticed: I’m obsessed with the substance of...

How to use SEO hacks to get proof of concept

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Apr 27, 2016
Joining me today is a Mixergy fan was working at Amazon and had this crazy idea—why not create a product and sell it on Amazon? So he ran a test—which I think is really interesting—and when the test was successful he went for it. He built the business and now Joerg Kundrath is the...

LeadPages founder on why you should be embarrassed by your first launch

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Apr 25, 2016
Joining me today is Clay Collins. He’s a guy who, back in 2012, came on to say that listening to Mixergy interviews inspired him to go from creating information products to creating software. At the time he only had two pieces of software that weren’t even connected into a company but he...

The leaner approach to testing before launching (from a proven outsider)

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Apr 22, 2016
I hate to admit it but I feel like I have this mindset that focuses on the same types of companies over and over again. Meanwhile, I know that there are these big companies that are growing in sectors that I don’t pay any attention to and because I don’t pay any attention to them I’m not...

How Dan Engel built FastSpring with $30K

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Apr 15, 2016
Back in 2011 I was doing this and I interviewed an entrepreneur who bootstrapped his company. At the time his revenue was $45 million–a lot of hustle, a lot of phone calls, a lot of posts online and he got it to $45 million in sales. And today he’s back. He grew the company bigger. I...

How Nick Kullin created a $70,000/month business practically overnight

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Apr 13, 2016
The way I started this interview is just by asking the guest a few questions, the kind of questions I would ask to warm him up to get to know him and to start things off in the right path, a path where my guest is ready to be fully open. I usually do this before the interview official starts...

How Ellen Rubin’s CloudSwitch got big businesses to adopt the cloud

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Apr 6, 2016
Do you remember back in 2008 when you were all excited about the cloud? Well back then the founder you’re about to meet, Ellen Rubin, noticed that big businesses were intrigued by the cloud. They were curious about it, but they couldn’t jump in the way that you and I could when we...

Jason Fried on valuations, Basecamp, and why he’s no longer poking the world in the eye

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Apr 4, 2016
Joining me today is someone who has influenced the development and design of so many web apps and now mobile apps. HIs name is Jason Fried. He is the cofounder of Basecamp, web and mobile based project management software and collaboration tool. It does to-dos, messaging, scheduling and so much...

How Laura Roeder used her tribe to pivot to $2.5M in just 18 months

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Apr 1, 2016
Joining me today is a repeat guest. Back in 2011 I got an email from Laura Roeder that said, “Hey, Andrew, you should interview me.” I liked how simply she built her business. She showed us how she did social media, how she was willing to do a webinar even if hardly anyone was watching. One...

BetterHelp founder on risking everything to bootstrap

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Mar 30, 2016
Listen to the nerve today’s guest had with his idea. He had this idea that maybe you wouldn’t want to go to a therapist’s office when you have an issue. Maybe in the world today, you don’t want to drive out and sit on a therapist’s couch and just talk, maybe you...

How to craft the perfect pitch (and get backed)

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Mar 28, 2016
You guys don’t see my desk. I know most of you are listening to the podcast so you don’t see jack. But I will tell you that on my desk is this stack of mail that I still have to get through. That’s why I was so excited when a while back, I’d see these cars drive through...

How Uberflip segmented verticals to find the right users for their product

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Mar 25, 2016
How many times in your life do you come up with a great idea, one that you can be proud and excited to show people? Today’s guest had that. He was excited about it and he started showing it to people, but the feedback that he got helped him realize, “Wait, this is a cool idea, but...

How Greenrope uses a reseller network to compete with giants like Infusionsoft

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Mar 23, 2016
Let me tell you the challenge that today’s guest has. You’ve never heard of him, you’ve never heard of his company–but you’ve heard of his competitors. So, let me ask you this–if you were in his place, what would you do? How would you compete with these big...

How Collin Stewart successfully pivoted an unsuccessful CRM company

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Mar 21, 2016
Today I’ve got with me a guy who used to listen for years and I’m so proud to have him on here to talk about how he built up his company. His name is Collin Stewart. He is the founder of Carb. Carb helps companies build their outbound sales teams. Before that

How improving one page can 4x your sales

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Mar 14, 2016
You know how everyone talks about the different pages on your site and how you can improve them to dramatically grow your business? Well, the truth is, there’s actually one page that might have more impact than all of those combined, one page that can actually 4x your sales, says...

How Mark Podolsky built a 7 figure business flipping vacant land

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Mar 4, 2016
We don’t usually cover this topic here on Mixergy, where I usually focus on tech startups. But I’m interested in what today’s guest has built. Mark Podolsky is The Land Geek and offers a course on flipping vacant land. I have to admit, I don’t know that much about buying...
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How to get customers (through LinkedIn)

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Mar 1, 2016
Remember LinkedIn? ;-) Sometimes it’s easy to forget about it. Most people in the startup world are on Facebook. And LinkedIn sorta seems like a place for 9-to-5ers to network and post...

How crippling shyness led to a business helping guys get confidence

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Feb 24, 2016
Joining me today is a guy who, at 25 years old, says he only kissed two girls. Then he read the book “The Game” about the pickup artist world. He started using the things that he’d learned, started teaching his own process. Richard L Ruina is now a dating coach and teaches how...

How a small denim company got visibility among hundreds of competitors

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Feb 19, 2016
Emilie Whitaker is the co-founder of Beija-Flor, a jeans company that makes jeans for women by women. In this interview you’ll hear how a gift from Emilie’s mom led to a denim company that solved a specific problem for women. The two launched the company from a living room and...

Beyond the basics of content marketing

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Feb 15, 2016
This interview is going to be appealing to people who are not developers, not coders. People who watch, frankly, all these coders get funded with millions of dollars. If that’s you, you’re going to really appreciate how today’s guest is not one of those people. This interview...

How list-making app Workflowy got 1,000,000 registered users

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Feb 1, 2016
I recently got an email from a Mixergy fan named Utsab Saha that said, “You’ve got to check out the founder of this company. Back when he was in high school, he created this neat little business.” Then Utsab told me that this founder is now working on a company called...

How Nathaniel Pearlman used lean startup methods to get clients like Barack Obama and Hillary Clinton

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Jan 27, 2016
Today’s guest got launched his company from his attic and got his first clients through pure hustle. Nathaniel Pearlman is the founder of NGP VAN Inc., a company that helps progressive campaigns and organizations leverage technology to meet their goals. In this interview you’ll hear...

How Pascal Pilon revolutionized the music mastering industry

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Jan 22, 2016
Today, I’ve got an interview with an entrepreneur who, as much research as I’ve done, I don’t feel I understand it enough, and I had no idea this was even a need. Meanwhile, today’s guest is throwing everything into this business, building it up and it’s going well. I want to know...

How a niche company is bringing guerrilla marketing to crowdfunding

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Jan 20, 2016
Today’s guest runs a marketing company–there are tons of those, a dime a dozen. But he’s got a twist. He’s focused. He’s really specialized. He’s helping people who have crowd funded projects get more funding. So you would only go to him and work with this...

GetApp’s business solution was so good that Google copied it

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Jan 18, 2016
Today’s guest realized that you could create a directory of software that businesses need. You could have ratings and reviews—and business would make buying decisions based on it. That’s it! There’s his business. Christophe Primault started the business in 2010 with a cofounder and 2015...
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How to grow your audience (with content marketing)

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Jan 12, 2016
Are you boring your customers to death? Joe Pulizzi says that’s what most businesses do, whether they’re tiny startups or large corporations. “They're creating content that's no...

How a sewing class led to a former actress’s successful clothing business

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Jan 11, 2016
Almost all the founders we have on Mixergy are tech entrepreneurs, like the founders of Airbnb, Y Combinator, etc. But I’ve found that when I have non-tech founders on, the audience really connects with them. So today I have for you an actress who started a clothing line. I want to find out...

An uncomfortably revealing interview with John Lee Dumas of EOFire (Live from Podcasters Paradise)

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Jan 4, 2016
I asked John to reveal stuff that most people wouldn't feel comfortable revealing about his relationship, about his mentor, and about....

Sean D’Souza doesn’t want to grow his company!

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Dec 28, 2015
Sean D'Souza is making good money with his site. $500,000 per year. Consistently. Every year. He says he doesn't want more. He's happy. Comfortable. All good, thank you. Are you skeptical? Intrigued? Catch this interview. Trust me.

The ah-ha moments that led to $50,000,000 annual revenue

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Dec 23, 2015
In this interview you'll hear what led to today's guest quitting his job and...

Would you refuse to launch with venture capital?

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Dec 21, 2015
I first discovered today's guest because he was doing something that just seemed crazy to me...

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