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How smart brands are using better data to personalize their message

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Apr 16, 2018
Today’s guest is a hustler. I could find research online to show it, but instead I’m going to tell you a story that he doesn’t know that I know about. He’s a guy who recognized that there’s a lot noise in the ad world. He came up with a great solution for it. Eric...

David took over PaleoHacks

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Apr 9, 2018
He’s not the founder. He’s not super-comfortable being the front guy. So how did David Sinick take over PaleoHacks? (And why was he so anxious about this interview?)

How to spinoff a technology from an agency (successfully)

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Mar 30, 2018
Wait until you hear the story my guest today has to tell. I can’t believe that I didn’t know about this. Brandon Evans is a guy who started a company and sold it. Frankly, that alone would make for an interesting interview. But then started another company and was fired from it....

Building a digital marketing agency from nothing

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Mar 21, 2018
Today’s guest is an entrepreneur I have known for 8 years. His name is Ross Hudgens and he’s the founder of Siege Media, a digital marketing agency with a focus on SEO. Here’s the thing that blew my mind about his story: I thought agencies could only grow so big and Siege Media has grown...

What is it like to become a first-time software founder?

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Mar 19, 2018
We read a lot about entrepreneurs who are building SaaS companies and Ethan is someone who said, “I’m going to jump in and try it out.” Ethan Sigmon is the founder of SocialInsight.io, a software that helps you manage your Instagram marketing. I want to talk to him about what...

How Mark Goldenson brought therapy online

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Feb 12, 2018
The guy you’re about to meet in today’s interview started an online therapy business, which years ago I would have said, “Who wants to do that? That seems a little bit impersonal.” But over the years I realized that therapy stinks. Every therapist that I’ve been to...

How 50 Cent, KISS, and Aerosmith are using Messenger marketing

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Feb 9, 2018
I am so frickin’ fascinated by chatbots and it’s because I recognized that reaching my audience via email was a losing proposition. No matter how much effort we were putting into better headlines, better copy, whatever, people just don’t love email. The benefit of Messenger is...

Bots for Business (and my big announcement)

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Feb 7, 2018
This interview is completely different from any other interview on Mixergy. Here’s why–A couple years ago, I invested in a company called Assist that went through a bunch of different iterations, but eventually, it became one of the first Facebook Messenger chatbot makers. I loved...

ActiveCampaign founder on keeping a SaaS relevant

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Jan 31, 2018
I’m fascinated by companies that endure leave a legacy. The truth is though that most software companies don’t really end up leaving a legacy. Which is why I was fascinated when I found out that ActiveCampaign was not just still around but growing and getting better and better. And...

How an insurance adjuster got out of the cubicle and modernized an industry

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Jan 19, 2018
Today’s guest is unusual. He worked at AAA for nearly a decade. How does a guy who worked in insurance go on to be an entrepreneur. He’s bootstrapped a profitable business. I want to find out how. Ernie Bray is the founder of AutocClaims Direct, delivers a virtual claims workflow...

How a chain of gyms inspired a software company

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Jan 15, 2018
Today’s guest had a job and came across a problem that was so painful he decided to solve it. As a result, Mike Brown is the founder of FISION which is sales enablement and marketing asset management tool. It gives salespeople all the digital assets they need to close more sales. He went all...

How a digital agency found its niche in crowdfunding

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Dec 20, 2017
One thing I’ve noticed is that when there’s a shift in the world of technology, new players come in and really grow fast. One shift I’ve seen in online sales is crowdfunding. People aren’t creating products, putting them in stores and hoping that the products sell. They are getting...

What we can learn from the world of infomercials and MLM

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Dec 1, 2017
I have to admit that I have a passion for infomercials. I love how they find a way to capture me and convert me to buy products I otherwise have no interest in. I’m telling you this because today’s guest markets things like dietary supplements, testosterone, and other products and he does it...

A founder faces pivoting or failure (8 separate times)

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Nov 17, 2017
I was invited to do an interview on stage of Podcast Movement, and soon after I got off the stage, this guy who looked like a rockstar came over to talked to me. He started telling me about his company, Proven, and how it’s hiring software for small businesses. I thought, “Does the...

The parts of entrepreneurship no one wants to talk about

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Nov 15, 2017
Before we started, I was talking today’s guest about how so many entrepreneurs, even close friends of mine, will just hide whenever something goes wrong and not talk about it. As a result, we get this impression that everyone is doing well because when they’re not doing well we...

How to use infoproduct marketing tactics to sell physical products

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Nov 13, 2017
A lot of the first-time entrepreneurs that I interview here are often just out of school, sometimes even have built their businesses in dorm rooms, but today’s guest is not like that. He started his company in his late forties. Steven Sashen is the founder of Xero Shoes, which creates...

How William Moore built a company so good Ross Perot wanted to buy it

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Oct 27, 2017
Today’s guest created a company and sold it to Ross Perot—Ross Perot! It’s called Rothwell International. It’s a contract programming company focused on object technology and, of course, we’re going to talk a little bit about the company that he’s got now. William...

How Snappa founder is so organized he has time for brunch…brunch!

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Oct 25, 2017
I’ve been told that I ask too many personal questions in my interviews. As much as I want to accommodate the audience and give them what they want, I’m never going to cut back on the personal questions. Personal questions aren’t just prying, they lead to a better understanding of the...

Chat bots: How to get clients

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Oct 13, 2017
I’m so freaking obsessed with chat bots because I think it’s the future of online engagement. We’re spending more time in chat apps than we are in email and even social media. The guest I have for you today was running a successful businesses but he too became so obsessed with chat bots...

How Method created a product so good it changed people’s buying habits

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Oct 11, 2017
Eric Ryan is the cofounder of Method, naturally-derived, biodegradable, non-toxic household cleaners, laundry supplies, personal care + soap.

Who should we feature on Mixergy? Let us know who you think would make a great interviewee.