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[NSFW] STOP Building Your Product And Learn Kopywriting Now

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Oct 19, 2011
We're obsessed with building great products, but what we're often missing is the ability to show the world WHY that what we're building is worth people's time, money, trust, etc. In one of the most curse-filled and frank interviews on Mixergy, Neville Medhora talks about how his 'Kopywriting' process has shown founders measurable increases in sales, clicks and user-passion. And he'll teach you a few tactics that you can use the next time you're writing sales copy.
Master Class Course

Action Video: Non-Boring Copywriting

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May 13, 2011
Neville Medhora, the head copywriter for AppSumo.com and founder of HouseOfRave.com, on nonboring copywriting for startups to get more clicks, conversions, and cash.

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