When he worked for Barack Obama’s presidential campaign, Dan Siroker ran A/B tests on the campaign’s email collection process and grew contributions by $57 million.
After the campaign, Dan launched Optimizely, a tool to help web sites run similar tests more easily. I invited him to Mixergy to talk about his new company, and to teach optimization techniques that you could use to grow conversions.
How do you crank out profitable web apps when you have no funding and are working with a virtual team? That’s what Chris Nagele did, so I invited him to teach how he did it.
Chris is the founder of Wildbit, a web software firm focused on building complex web applications that are easy to use. Wildbit has launched Beanstalk, a code collaboration, management, and deployment system, Newsberry, an email marketing system, and Postmark, an email delivery service for web apps. Each one of those apps is profitable, and…
How does a first time entrepreneur build a company that sells for $100 million dollars? That’s what Rick Marini did with Tickle, a quiz site that he co-founded and sold to Monster. You’ll hear how he did it in this interview.
You’ll also hear about his latest company, BranchOut, a career site that uses your Facebook connections and LinkedIn resume to help you network.
ScrollMotion has over 10,000 apps in the Apple app store. If you never heard of the company, you certainly know the brands that it built apps for. Those brands include Esquire, Oprah Magazine, John Grisham, Kaplan and Sesame Street.
This is the story of how co-founders Josh Koppel and John Lema imagined the future of mobile technology even before Apple built its app store and how they quietly made their startup into a mobile giant.
Threadless sells tshirts, but if you call it a “tshirt company,” you’re missing the point. The important part of the business is that it’s all community-driven. Community members submit design ideas. Community members vote on those designs. And, after Threadless makes the highest-rated designs into T-shirts, community members buy them.
I invited Jake Nickell, the company’s founder, to talk about how he built this community and to tell me about his new book, which is also called “Threadless.”
Gustavo Caetano didn’t have it as easy as his American counterparts. Maybe that’s why he did so well.
This is the story of how he made Samba into a leading South American platform for games and videos by hustling to get customers to take his calls, finding revenue in a business where others didn’t think it existed and capitalizing on foreign companies’ underestimation of his part of the world.
Brian Gardner pioneered the business of selling themes for Wordpress. He created the Revolution Theme which showed publishers how Wordpress can go beyond the blog format and be used to create beautiful magazine-like sites. And by charging for his work, he showed the industry that there was a business in creating Wordpress themes. It wasn’t just a hobby.
This is the story of how he did it, a detailed biography of Brian Gardner’s business.
Rob earned hundreds of thousands of dollars annually for several years using AdWords, affiliate programs, and SEO strategies. In this interview, you’ll hear him explain how he did it — and why he says you shouldn’t copy his approach. You’ll also hear about the outsourcing business he launched, how he travels the world while working remotely, and about Time Doctor, his upcoming time management software.
Sir Ken Robinson said that we’ve been educated to become good workers, not creative thinkers. I get the first part of that statement. I don’t want to be a cog in some corporate machine and I know you don’t either.
But since I have an audience of businesspeople — not painters — the big question I started this interview with is “Why should we care about creativity?” And…