How can simple changes to a landing page take a go-nowhere business and make it profitable?
Niki Scevak is the founder of Tomazo, which designs conversion-optimizing landing pages for its customers. Niki and I met when he re-did my my site’s welcome mat (that page that first-time visitors see) and grew my email list.
How can your business attract raving fans by having real, human interactions?
Jonathan Kay has been the Ambassador of Buzz at Grasshopper, where he helped Grasshopper get mentioned in the media over 500 times and build thousands of relationships with customers. He recently created…
If you watch any of my hundreds of interviews you know that I usually have one big goal for the interview and then we spend an hour on it. But I can’t do that this time. I’ve got Anne Holland with me, the woman who…
We’re obsessed with building great products, but what we’re often missing is the ability to show the world WHY that what we’re building is worth people’s time, money, trust, etc.
In one of the most curse-filled and frank interviews on Mixergy, Neville Medhora talks about how his ‘Kopywriting’ process has shown founders measurable increases in sales, clicks and user-passion. And he’ll teach you a few tactics that you can use the next time you’re writing sales copy.