rollett

After Greg Rollett found himself broke when his band’s 20-city tour was cancelled, he started creating information products for indie bands and later founded a company that helps people create their own information products.

It was all done by understanding how to develop successful information products for any market, so we invited him to teach you how to do it.

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Ratias-

This guide is based on Mixergy’s interview with Cole Ratias. Cole Ratias knew his Facebook app might become irrelevant with the release of the official Facebook app, so he added features Facebook lacked to hit 10 million downloads and maintain stable download numbers. It was all done using app development and marketing techniques, so we […]

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How to get people to do what you want

goulston1

After coaching clients who had trouble managing other people, Mark Goulston wrote a book about how to get people to do what you want. It was all done using psychological techniques, so we invited him to teach you how to do it.

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duhigg

Have you ever wanted to exercise more, or make more calls to clients, or just avoid junk food? And instead of supporting you, your mind and habits stop you from making these improvements?

You’re about to find out how to take control of your habits and have them lead you to the life that you want. Charles Duhigg is the author of The Power of Habit. It’s a book that will change your life and your startup’s chances to achieve your vision.

In this interview, I want to show you how habits…

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gamez1

As an introvert, Ruben Gamez couldn’t connect with anyone he met at a three-day conference, so instead he built online relationships with mentors that helped him increase conversions by 10 percent. It was all done using networking techniques for introverts, so we invited him to teach you how to do it.

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glass

Sean Glass wasn’t converting his early beta customers, so he repositioned Higher One to make customers think of his company first and grew its value to as high as $1.3 billion after going public. It was all done using positioning and marketing techniques, so we invited him to teach you how to do it.

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fishkin

After building an online community with over 300,000 members, Rand Fishkin went on to create Inbound.org, a community-curated marketing news site that recorded 12,836 visits during its launch weekend. It was all done using community building tactics, so we invited him to teach you how to do it.

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